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Our Story

The idea for Cuddle Love was born in 2016, when we designed and manufactured a limited toddler and children’s clothing range for a boutique clothing store in the Garden Route, South Africa. Since then it has been a to-and-fro journey on whether or not to pursue this as a full-time opportunity. Early 2018, a lifechanging incident made me realise that life indeed was too short, and the following quote from Mark Twain on entrepreneurship played in my mind:

“Twenty years from now, you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbour. Catch the trade winds in your sails. Explore. Dream. Discover.”

Baby and kids products have been an interest to me ever since I can remember. Finding those unique and personal gifts for friends and family made me realise that there are limited options available, especially where quality was a concern.

We have sourced a selection of the best bedding, accessories and toys especially for you, at affordable prices and delivered to your door. We also offer limited edition handmade products manufactured by Cuddle Love.

Shopping online with Cuddle Love is easy and provides peace of mind that every product featured has been individually selected for it’s quality and value for money. We look forward to having you browse our shop and getting some new and exciting goodies for yourself and/or loved ones.

Much Love,


It is never too late to be what you might have been.